Mark is the Chief Creative Strategist for Next Consulting Services, and serves churches and non-profits in marketing, branding, and strategic planning. He served for 30 years with Youth for Christ in a number of roles, and is a fan of Chicago sports teams. He and his wife, Debra, call Kalamazoo, Michigan their home, and they have three amazing adult daughters.
I remember reading in one of Bill Hybel’s books that he invites 6-8 people from his congregation to give him specific feedback on his talks. He gave them a sheet with several questions on it, and had them turn it into him a couple days after his sermon to help him “stay on track” in effective communication. He gives them permission to speak into his life and his communication skills.
W0W – that’s transparent leadership, and a sign of someone who wants to get better and better.
So what about you and me?
Do we invite people to speak into our lives to help make us better… helping to show us a clearer picture of who we are and help identify our blind spots?
It seems that every year at the SCORRE™ Conference I get at least one student in my group who wants to use copious detailed notes for their talk. The simple reason is that they have crafted a manuscript detailing exactly what they want to say. Even when I point out to them on video how impersonal it looks to be reading to their audience, they resist giving up the notes because they like the words.
I WISH they would spend as much time figuring out their audience as they do sweating over the turn of a phrase.
It goes without saying that every speaker/presenter needs to know their material. I don’t mean their lines, I mean their subject matter and the objective of their talk. But it is far too often the case that in preparation for a presentation speakers gloss over the makeup of the audience.
When one of our SCORRE™ coaches first sent the following video to a few members of our team, his goal was to start a discussion about using this clip at our upcoming SCORRE™ Conference. What happened afterwards was… well, first just watch the video:
Ken sent the following message to group of custom SCORRE™ students. It’s so good, we thought we’d share it with you! For those of you who are SCORRE™ Conference alumni, the verbiage will sound familiar. For those who aren’t, it will all make sense when you come to the next SCORRE™ Conference (hint hint)!
The first day of the SCORRE™ Conference went off without a hitch. The staff arrived on Sunday, and yesterday all students arrived to check in and begin a week or workshops. Twenty-six states were represented, and five people from Canada came.
How It Began
Ken Davis opened the evening with a few powerful statements: “If you know where you’re going [in a talk], people will follow you wherever you go… If you aim at nothing you will hit it every single time.”